Our Group company Kawasho Foods Corporation held its semiannual family sale on June 13 at the Shin-Otemachi Building. In addition to popular products such as Nozaki’s Corned Beef and Hon-Uma beer, the company offered a selection of honeys, wines and other goods from Food Bazaar, the online food shop it runs exclusively for JFE Group employees.

The big draw this time was Hon-Uma, a beer that combines the refreshing flavor and aroma of German hops and the richness of a full malt. The popular brew, which is also on sale at Costco, was a smash hit with the employees who sampled it, many of whom immediately purchased some to take home.

JFE Shoji Group employees packed the conference room serving as the sales floor, making the event a great success.